In finalizing development of the º£½ÇÂÛ̳ Otter, the College is seeking input from the º£½ÇÂÛ̳ community on the mascot’s name and design. Tell us what you think by Friday, May 27!
Read more about Final Mascot Survey Now Openº£½ÇÂÛ̳ New Brand Reveal
º£½ÇÂÛ̳ Unveils Bold New Branding
º£½ÇÂÛ̳ (º£½ÇÂÛ̳) is excited to announce the introduction of a bold, new brand consisting of an updated logo mark and colors as well as a mascot. Established nearly 13 years ago, the º£½ÇÂÛ̳ brand has served as a visual representation of the College’s mission and commitment of empowering students to succeed by providing affordable and accessible education to advance the local and global workforce.
A strong brand sets º£½ÇÂÛ̳ apart differentiating it from other higher education institutions, keeping it visible and top-of-mind. The refreshed brand communicates the College’s fearless commitment to its core themes including student success, instructional excellence, and community connections.

º£½ÇÂÛ̳ Brand Animation Video

New Brand Assets
º£½ÇÂÛ̳'s new is now available!
For º£½ÇÂÛ̳ employees, new brand assets and the brand guide are also available on myº£½ÇÂÛ̳ under the . Please be sure to review the provided guidelines on myº£½ÇÂÛ̳ for appropriate usage.
Additional resources, tools, and templates will be made available in the coming weeks as they’re completed. Continue to visit the Resources page on myº£½ÇÂÛ̳ for the most up-to-date information.
Questions? Contact communications@cwi.edu.
#beBOLD
As º£½ÇÂÛ̳ rolls out a new brand, join the adventure and chronicle the journey on social media. Add #beBOLD and #mightyº£½ÇÂÛ̳ as you share posts on , , and .

News
In continuing the mascot research development, it is now time to bring the otter to life with a name! Participate in the Mascot Naming Survey by April 8.
Read more about What’s in a Name?Share your input and opinions on a name and design of the College’s official mascot, the otter. Take the survey by Jan. 28.
Read more about Help Us Design º£½ÇÂÛ̳’s Future MascotMoving into the new year, º£½ÇÂÛ̳ (º£½ÇÂÛ̳) is excited to announce the introduction of a bold, new brand.
Read more about º£½ÇÂÛ̳ Unveils Bold New BrandingA recap of work that has been accomplished and what to expect moving forward related to the º£½ÇÂÛ̳ Brand initiative.
Read more about º£½ÇÂÛ̳ Brand – Development, Research, and What’s Nextº£½ÇÂÛ̳ is using a survey to gather feedback on a new logo and color palette as the College develops a new brand.
Read more about º£½ÇÂÛ̳ Seeking Input on New BrandWatch for upcoming next steps as work on º£½ÇÂÛ̳’s new brand continues despite an adjusted timeline.
Read more about Development on º£½ÇÂÛ̳’s New Brand ContinuesThe College's Board of Trustees announced the official º£½ÇÂÛ̳ mascot will be an otter during their meeting on Tuesday, Dec. 17.Â
Read more about º£½ÇÂÛ̳ Board of Trustees Announce MascotThe College is conducting a survey to discover the most appealing qualities and characteristics desired in a mascot.
Read more about College Conducts Mascot SurveyIt’s been 10 years – time for a brand refresh! Get involved by taking an online survey and participating in a focus group. Â
Read more about Tell Us What You ThinkHere is your chance to share your thoughts about the º£½ÇÂÛ̳ brand!
Read more about º£½ÇÂÛ̳’s Brand—What Do You Think?